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Hello there👋 I'm Cherilyn

A Product Designer with 5+ years of professional experience.

I am a product designer and innovator, shaping the future of interaction by blending creativity with seamless usability to turn challenges into intuitive, innovative solutions, one pixel at a time.

Case studies

LATEST PROJECTS

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ENTERPRISE DIGITAL SALES

DIRECTV Redesign Initiative
End to end design process

Streamline the user journey and improving key conversion point. To align the interface with user behavior insights and engaging experience.

B2C DIGITAL EXPERIENCE

DIRECTV Genre Pack
Personalized seamless entertainment experience. 

Deliver a more customized, flexible, and cost-effective TV viewing experience to empower customers to choose channel and genre-specific bundles resulting in a highly personalized, engaging, and seamless entertainment experience.

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B2B DIGITAL PRODUCT | DIRECTV

Digital E-commerce sales

Implementation of bulk streaming solution to provide seamless access to streaming services across all Multi-Dwelling Units partnered with DIRECTV.

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DIRECTV CHECKOUT EXPERIENCE

Design framework

Developed a standardized design framework to streamline across team for the checkout flow, improving efficiency, scalability, and reducing implementation errors

Other work

OTHER WORK

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WAYFINDING | ACCESSIBILITY

Paveaway. End to end mobile app

Streamline real-time reporting, helping city services respond faster and improve mobility access to empower and influence a more inclusive space.

Founder placed at Code-Launch 2021 Semi-Finalist

Creating an easier way for those with physical disabilities or mobility issues to report damaged and faulty infrastructures.

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Code-Launch 2021 Semi-Finalist​

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UI/UX DESIGN | NAVIGATION

HomeFindingConnect homeowners with evacuees

Connect homeowners and evacuees to stay safe and sheltered in natural disasters.

WINNER @TechTogether Boston 2021

  • Best Hack to Build Community and Bring the World Closer Together with Facebook

  • Best Social Hack

Creating an easier way for those with physical disabilities or mobility issues to report damaged and faulty infrastructures.

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Code-Launch 2021 Semi-Finalist​

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HEALTHCARE | PRODUCT DEVELOPMENT SPRINT

Ensured. Affordable healthcare insurance

Product development to offer affordable healthcare insurance.

WINNER @Product Buds Protothon 2021

1st Place Social Impact Product

Creating an easier way for those with physical disabilities or mobility issues to report damaged and faulty infrastructures.

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Code-Launch 2021 Semi-Finalist​

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